Starting a business with little capital
Certainly, starting a business with low capital is a scary thought considering the current economic conditions of the country; But more scary than that is the competition with the giants who have used years of experience and capital and made their brand stronger day by day! If you have such courage, don’t miss reading this text!
Today’s world is the world of competition! A cruel and unequal competition whose prize is only survival and durability. Certainly, small businesses that have just been launched and do not yet have an uncertain and profitable market, have much, much less risk to spend on advertising. Especially if starting that business involved a lot of capital and they don’t have much budget for advertising.
In the following article, I will present some simple tricks, which is a small sampling of some strategy elements growth hacking In business, we examine solutions that many of us ignore! By applying these tricks, you can take the first steps in customer communication, create trust and a reliable market, introduce your brand and business very easily, and start a business with low capital much more efficiently.
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Creating a visual strategy:
No one denies that social networks, especially Instagram, WhatsApp, etc., have had a great impact on people’s lives. To be seen in this space, you definitely need a strong visual strategy.
The space of social networks can speed up the start-up of a business with low capital and compensate the weakness of the lack of capital to a great extent! To enter this space and influence it, you must design and have color codes that identify your brand or business. You must have a good logo, you must design an effective and attractive cover for your posts and highlights, and most importantly, you must be able to communicate with your audience and build trust by recording videos or designing posts. Remember that video recording is one of the golden keys to success on social platforms today.
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Don’t underestimate the mobile in your hand!
All the mentioned issues required a professional editor and graphic designer for a long time, and a strong and expert team had to work on each of these items to form a good feedback. But today, the mobile phone in all of our hands does all these things professionally! Invest in yourself and learn mobile photography on relevant platforms such as Instagram and YouTube! Learn to take good photos yourself, edit, cover and publish! Learn how to record video and how to edit it! The rest of the issues, such as continuous communication through stories or making podcasts, etc., remain!
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Use the golden key of website design and SEO!
Now it’s time to take a more serious step! All professionals know that the main portal that can create 100% trust and multiply the sales of a collection is the site! Naturally, if you are among the first to be shown on Google in your business field, in addition to gaining trust, you will also attract a lot of audience! When you have an active presence in social networks, don’t neglect site design and SEO!
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Get advice to improve and grow your business:
Growing and starting a business, like anything else, requires training; Prioritize getting advice for your business, to avoid wasting your capital. Definitely, a good coach and consultant can provide you with his experiences and shorten the path to your goal. A business consultant reviews the route from a distance and informs you of the opportunities you may have but haven’t taken advantage of. Business consultants of Vias Idea Pardzari Academy by providing services Business consulting in Isfahan They are by your side with face-to-face and online business consulting to make reaching your goal more accessible than ever.
- Provide free services:
Providing free services is a form of advertising! Offer some of your services for free for a short period of time so that the audience can test your services and communicate closely with your business. For example, if you have a service job, hold a free consultation or provide free training! If you are selling a product, provide the customer with complete information about your products for free, or if possible, give your product to the customer to test. Don’t forget that it works wonders and does the work of several ads for you at the same time!
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Do a small but barrage of ads!
Now is the time to get a big audience! So advertise your work in bursts. You don’t need to do expensive advertising; When starting a business with little capital, you can’t pay a lot for advertising! Cheap advertising on public pages or sites, but continuously so that you can attract as many audience as possible. If you have a shop, don’t neglect field advertising! From distributing leaflets to making offers to your neighbors. Even if you advertise locally or regionally, you will get much better feedback! For example Advertising in Isfahan For businesses that are in this city or their target market is located in this area, it has a much better effect than to advertise all over the country, which will get a very high price and drive them away from their target market!
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Customer follow-up:
It doesn’t matter if your sales are high or low; Keep track of how many customers you have! Ask them about the experience of using your product or service and offer them new products. You must let the customer know that they are your customer! It’s a two-way communication…
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This article has only an advertising aspect and Yas Download does not accept any responsibility in relation to it.
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